Major League Pickleball (MLP) merged with the newly formed VIBE League. What does this mean for professional pickleball?
The fact that owners like Lebron James, Mark Cuban, Tom Brady, Kevin Durant, Draymond Green and Drew Brees are investing, says that there will be plenty of star power behind promoting this league. The combined league will continue to operate under the name of Major League Pickleball and features top players like Ben Johns, Anna Leigh Waters and Tyson McGuffin.
This super league will help propel the game of pickleball to sports fans of other football and basketball. Pickleball is on the rise with its popularity growing faster than any other sport in America and this merger just accelerated the growth exponentially for 2023. The sponsors will be jumping at the opportunity to align with all the team owners and star players. There are a few players that have received a lot of notoriety in the sport, but with the coverage that will happen in 2023, there will be many more stars that will emerge and become the faces of pickleball.
Pickleball just got stronger and will become even more popular in 2023 with this merger. If you thought pickleball was popular in 2022, just wait until next year.
